Prebiotin Prebiotics
GOAL
- Position Prebiotin as the #1 most medically researched and trusted doctor recommended prebiotic formula for digestive health
- Drive home the messaging that prebiotics are as important as probiotics for gut health and the microbiome
TARGET AUDIENCE
Digestive health-conscious individuals and healthcare practitioners including gastroenterologists and dietitians
THE NBP SOLUTION
- NBP created a Twitter party, the social media platform that best reaches Prebiotin’s educated targeted audience
- NBP paired Prebiotin with well-known gut health nutritionist Stella Metsovas and aligned with her on her recent book launch of Wild Mediterranean with Penguin Books
- Natural Brand Partners promoted event via social media, influencers, PR Newswire, Boosts, giveaways, cross promotions and created the hashtag #guthealthgiveaway